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Solving Big Problems with TRIZ: Ivan Gekht’s Roadmap from Theory to Code

  • Writer: Svetozar Eliseev
    Svetozar Eliseev
  • Nov 25, 2024
  • 1 min read
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In the An Hour of Innovation podcast episode featuring Ivan Gekht, CEO of Gehtsoft, the focus is on TRIZ — a systematic method born in the USSR for tackling complex problems and driving real innovation.


Key insights from Ivan’s journey:

  • TRIZ turns contradictions into solutions — spotting and leveraging opposing forces fuels breakthrough thinking.

  • Innovation isn’t trial‑and‑error — it's a structured, scientific process, and TRIZ provides the toolkit.

  • Overcoming expert bias — TRIZ helps teams break free from rigid mindsets and adapt to new challenges.

  • Begin small, scale fast — “small improvements pave the way to transformation,” Ivan notes.


At Gehtsoft, TRIZ isn't a curiosity—it’s your first tool, used daily in architecture decisions, systems thinking, and tackling mission-critical complexities.

“TRIZ is an ace up your sleeve … It will forever change the way you think about innovation.”  — Ivan Gekht

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